Evaluating and comparing the quality of websites of sport goods and services using the Web-QEM method

Document Type : Original Article

Authors

1 Department of Physical Education, Faculty of Sports Sciences, Urmia University, Urmia, Iran

2 Department of Physical Education, Faculty of Sports Sciences, Al-Zahra University ,Tehran, Iran

10.22091/its.2025.11477.1002

Abstract

The purpose of this study was to evaluate the quality of sales websites of goods and services using the Web-QEM method. This research is a comparative study that was conducted in field form. The statistical population of the study consisted of all Iran's sports goods and services sales websites that were available during the research.The sample was 30 websites with at least 30% of the quality and desirable website features selected by the opinion of sports management and information science experts and were selected based on keyword searches related to the sale of goods and services in the Internet. The research tool was a modified Web-QEM checklist, which verified the formal and content validity of the checklist by applying changes and expert opinions. The findings showed that the usability and reliability component had a moderate average, had an average performance capability of less than moderate, and had an average efficiency of more than average. Other research findings also showed that the components of usability, functionality, reliability and efficiency in sales of goods and services are not significantly different, and ultimately the quality of sales websites of goods and services in The average level is the same. It seems that considering the lifestyle based on the increase of online purchases and the use of online shopping websites, the field of sales of goods and services requires attention to improving the quality of its components

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